COUNTDOWN TO #SHFWDSeason3
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FASHION FOR ALL
Debuted in April 2017, Shanghai Fashion Weekend is a new consumer-oriented fashion event built on the succes of Shanghai Fashion Week. Incorporating fashion exhibition, performances, interactive activities and on-the-spot purchase opportunities, Shanghai Fashion Weekend creates a unique atmosphere as an “immersive fashion festival”. Shanghai Fashion Weekend Season 3 takes place between 6 and 8 April, 2018, with delicately curated content themed around “A journey of Girl Power” to highlight the audacious and creative female spirit. Visitors can get a close-up view at the latest design pieces from celebrated international and domestic fashion designers and make instant purchases.

AN IMMERSIVE EXPERIENCE
At SHFWD, fashion is divided into distinct “tribes”, with a combination of modeling and performance art to create an immersive spectacle.

GIRL-POWER FORUM
We invite female speakers to motivate and empower young women in China, particularly those in rural areas.

CATWALKS
At SHFWD, fashion serves the people; everyone has the opportunity to sit in the front row and be inspired.

EXHIBITS
We create exhibits designed to leave a lasting impression on attendees, in collaboration with emerging and established artists.

POP-UP STORES
If you see it, you can buy it! All collections shown in our immersive exhibits can be purchased both online or directly from our stores.
We are keen to work with designers, artists, fashionistas, and brands. GET IN TOUCH